--- title: Blog - The Vomela Companies | The Vomela Companies (3) description: (3) --- [![The Vomela Companies ](https://blog.vomela.com/hubfs/logo-on-light.png)](https://www.vomela.com/) Search the The Vomela Companies website - What We Do - first-column - [Product Solutions](https://www.vomela.com/what-we-do/expertise) - [Transportation Graphics](https://www.vomela.com/what-we-do/expertise/fleet-graphics/) - [POP Marketing & Design](https://www.vomela.com/what-we-do/expertise/pop-design/) - [Events & Exhibits](https://www.vomela.com/what-we-do/expertise/event-graphics/) - [Store Décor](https://www.vomela.com/what-we-do/expertise/store-decor/) - [Collateral & Commercial](https://www.vomela.com/what-we-do/expertise/print-digital-collateral/) - [Digital Media](https://www.vomela.com/digital-media/) - second-column - [Industries We Serve](https://www.vomela.com/who-we-serve/) - [Retail](https://www.vomela.com/who-we-serve/retail-graphics/) - [Transportation](https://www.vomela.com/who-we-serve/fleet-and-transportation/) - 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fourth-column - [Gallery](https://www.vomela.com/our-work/project-gallery/) - Our Work - first-column - [Case Studies](https://www.vomela.com/our-work/case-studies/) - second-column - [Gallery](https://www.vomela.com/our-work/project-gallery/) - Who We Are - [About Us](https://www.vomela.com/who-we-are/about-us/) - [Our Companies](https://www.vomela.com/our-companies/) - [75th Anniversary](https://www.vomela.com/who-we-are/75-anniversary/) - [Careers](https://www.vomela.com/who-we-are/careers/) - [ESG](https://www.vomela.com/who-we-are/esg/) - Resources - [Blog](https://blog.vomela.com/) - [Downloads](https://www.vomela.com/downloads/) - [Videos](https://www.vomela.com/resources/videos/) - [Let's Talk.](https://www.vomela.com/contact/) - [Home](https://www.vomela.com/) - What We Do - [Product Solutions](https://www.vomela.com/what-we-do/expertise) - [Transportation Graphics](https://www.vomela.com/what-we-do/expertise/fleet-graphics/) - [POP Marketing & Design](https://www.vomela.com/what-we-do/expertise/pop-design/) - [Events & Exhibits](https://www.vomela.com/what-we-do/expertise/event-graphics/) - [Store Décor](https://www.vomela.com/what-we-do/expertise/store-decor/) - [Collateral & Commercial](https://www.vomela.com/what-we-do/expertise/print-digital-collateral/) - [Digital Media](https://www.vomela.com/digital-media/) - [Industries We Serve](https://www.vomela.com/who-we-serve/) - [Retail](https://www.vomela.com/who-we-serve/retail-graphics/) - [Transportation](https://www.vomela.com/who-we-serve/fleet-and-transportation/) - [Education](https://www.vomela.com/who-we-serve/education-graphics/) - [Healthcare](https://www.vomela.com/who-we-serve/healthcare-graphics-branding/) - [Banking & Finance](https://www.vomela.com/who-we-serve/banking-finance-graphics-branding/) - [Arts & Entertainment](https://www.vomela.com/who-we-serve/arts-entertainment-event-branding/) - [Services](https://www.vomela.com/what-we-do/services/) - [Print Production](https://www.vomela.com/what-we-do/services/print-production/) - [Creative Services](https://www.vomela.com/what-we-do/services/creative-services/) - [Engineering & Protyping](https://www.vomela.com/what-we-do/services/engineering-prototyping/) - [Installation](https://www.vomela.com/what-we-do/services/installation/) - [IT Solutions](https://www.vomela.com/what-we-do/services/it-solutions/) - [Project Management](https://www.vomela.com/what-we-do/services/project-management/) - [Kitting, Shipping & Warehousing](https://www.vomela.com/what-we-do/services/print-fulfillment/) - [Gallery](https://www.vomela.com/our-work/project-gallery/) - Our Work - [Case Studies](https://www.vomela.com/our-work/case-studies/) - [Gallery](https://www.vomela.com/our-work/project-gallery/) - Who We Are - [About Us](https://www.vomela.com/who-we-are/about-us/) - [Our Companies](https://www.vomela.com/our-companies/) - [75th Anniversary](https://www.vomela.com/who-we-are/75-anniversary/) - [Careers](https://www.vomela.com/who-we-are/careers/) - [ESG](https://www.vomela.com/who-we-are/esg/) - Resources - [Blog](https://blog.vomela.com/) - [Downloads](https://www.vomela.com/downloads/) - [Videos](https://www.vomela.com/resources/videos/) - [Let's Talk](https://www.vomela.com/contact/) - - - - - # The Vomela Companies ![](https://blog.vomela.com/hubfs/Vomela%20blog/Add%20Direct%20Mail%20Marketing%20to%20Your%20Retail%20Holiday%20Campaign%20CW%20edits%20blog%20header.png) ## [Now is the Time to Add Direct Mail Marketing to Your Retail Holiday Campaign](https://blog.vomela.com/add-direct-mail-marketing-to-your-retail-holiday-campaign) Holiday shoppers are busy, distracted, and overwhelmed by digital ads. Physical touchpoints like direct mail can make an impactful connection between.. Sep 24, 2025 | Tags: [Blog](https://blog.vomela.com/topic/blog), [collateral & commercial](https://blog.vomela.com/topic/collateral-commercial), [Commercial Print](https://blog.vomela.com/topic/commercial-print), [Retail](https://blog.vomela.com/topic/retail), [direct mail](https://blog.vomela.com/topic/direct-mail), [marketing](https://blog.vomela.com/topic/marketing), [Graphic design](https://blog.vomela.com/topic/graphic-design) [Read More](https://blog.vomela.com/add-direct-mail-marketing-to-your-retail-holiday-campaign) ![](https://blog.vomela.com/hubfs/Vomela%20blog/wayfinding%20signage%20blog%20banner%202025.png) ## [How to Plan Event Wayfinding Like a Pro](https://blog.vomela.com/how-to-plan-event-wayfinding-like-a-pro) The key to effective wayfinding signage is a combination of great design and strategic placement for attendees. Clear signage can help attendees.. Aug 27, 2025 | Tags: [design](https://blog.vomela.com/topic/design), [Blog](https://blog.vomela.com/topic/blog), [Events & Exhibits](https://blog.vomela.com/topic/events-exhibits), [graphics and signage](https://blog.vomela.com/topic/graphics-and-signage), [wayfinding](https://blog.vomela.com/topic/wayfinding) [Read More](https://blog.vomela.com/how-to-plan-event-wayfinding-like-a-pro) ## [How Visual Merchandising Influences Buying Behavior: Strategies for Retail Graphics](https://blog.vomela.com/how-visual-merchandising-influences-buying-behavior-strategies-for-retail-graphics) Great design in visual merchandising isn’t just about aesthetics. It’s also a proven driver of customer behavior. Strategic graphics can spark.. Jul 31, 2025 | Tags: [design](https://blog.vomela.com/topic/design), [Blog](https://blog.vomela.com/topic/blog), [vomela](https://blog.vomela.com/topic/vomela), [store decor](https://blog.vomela.com/topic/store-decor), [graphics and signage](https://blog.vomela.com/topic/graphics-and-signage), [Retail](https://blog.vomela.com/topic/retail), [Color theory](https://blog.vomela.com/topic/color-theory), [Graphic design](https://blog.vomela.com/topic/graphic-design), [visual merchandising](https://blog.vomela.com/topic/visual-merchandising) [Read More](https://blog.vomela.com/how-visual-merchandising-influences-buying-behavior-strategies-for-retail-graphics) ![](https://blog.vomela.com/hubfs/Vomela%20blog/Vomela%20PNL%20blog%20banner.png) ## [The Vomela Companies Acquires Leading Direct Mail Automation and Printing Company PFL to Expand Its Capabilities](https://blog.vomela.com/vomela-companies-acquires-leading-direct-mail-automation-and-printing-company-pfl) St. Paul, Minn. July 9, 2025 - The Vomela Companies, a full-service provider of visual communications and specialty graphics, today announced the.. Jul 9, 2025 | Tags: [News](https://blog.vomela.com/topic/news), [collateral & commercial](https://blog.vomela.com/topic/collateral-commercial), [Commercial Print](https://blog.vomela.com/topic/commercial-print), [acquisition](https://blog.vomela.com/topic/acquisition), [vomela](https://blog.vomela.com/topic/vomela), [digital](https://blog.vomela.com/topic/digital), [direct mail](https://blog.vomela.com/topic/direct-mail), [network](https://blog.vomela.com/topic/network), [general printing](https://blog.vomela.com/topic/general-printing), [Printing](https://blog.vomela.com/topic/printing), [intelligent mail](https://blog.vomela.com/topic/intelligent-mail) [Read More](https://blog.vomela.com/vomela-companies-acquires-leading-direct-mail-automation-and-printing-company-pfl) ![](https://blog.vomela.com/hubfs/Vomela%20blog/fleet%20rollout%20vomela%20blog%20banner-1.png) ## [Fleet Graphics at Scale: Tips for Complex Graphic Programs](https://blog.vomela.com/fleet-graphics-at-scale-tips-for-complex-graphic-programs) Rolling out graphics across a large fleet, especially with different vehicle types and locations, is more complex than people expect. From.. Jun 26, 2025 | Tags: [Blog](https://blog.vomela.com/topic/blog), [Fleet & Transit](https://blog.vomela.com/topic/fleet-transit), [fleet graphics](https://blog.vomela.com/topic/fleet-graphics), [vomela](https://blog.vomela.com/topic/vomela), [transportation](https://blog.vomela.com/topic/transportation), [branding](https://blog.vomela.com/topic/branding), [nationwide rollout](https://blog.vomela.com/topic/nationwide-rollout) [Read More](https://blog.vomela.com/fleet-graphics-at-scale-tips-for-complex-graphic-programs) [Previous](https://blog.vomela.com/author/the-vomela-companies/page/2) [All posts](https://blog.vomela.com/all) [Next](https://blog.vomela.com/author/the-vomela-companies/page/4) ### Subscribe to VomelaVision ### Recent Posts - [Part 2: The Power of Direct Mail in 2026: Types & Benefits of Postcards](https://blog.vomela.com/part-2-the-power-of-direct-mail-in-2026-types-benefits-of-postcards) - [Vomela Signs the Climate Pledge: A Commitment Backed by Action](https://blog.vomela.com/vomela-signs-the-climate-pledge-a-commitment-backed-by-action) - [Riverside-Backed Vomela Appoints Brian Hazelton as CEO Following Year of Strategic Growth](https://blog.vomela.com/riverside-backed-vomela-appoints-brian-hazelton-as-ceo-following-year-of-strategic-growth) - [The Power of Direct Mail in 2026 - Part 1: 5 Formats That Still Win Attention and Drive Action](https://blog.vomela.com/the-power-of-direct-mail-in-2026-part-1-5-formats-that-still-win-attention-and-drive-action) - [When the Fleet Becomes a Shared Opportunity](https://blog.vomela.com/when-the-fleet-becomes-a-shared-opportunity) ![super-bowl-lii-halo-Events](https://blog.vomela.com/hs-fs/hubfs/raw_assets/public/The_Vomela_Companies_July2020/images/super-bowl-lii-halo-Events-Exhibits-1.jpg?width=1000&height=667&name=super-bowl-lii-halo-Events-Exhibits-1.jpg) [Get Superior Quality](https://www.vomela.com/contact/) Learn more about our expertise, services, premier materials, and applications. 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