--- title: "Case Study: The Cure for Signage Conversion" description: In late 2015, CVS Health completed the acquisition of Target's 1,672 pharmacy and clinic businesses. image: https://blog.vomela.com/hubfs/CVS%20Pharmacy%20Target%20Case%20Study/cvs-target-at-northgate.jpg --- [![The Vomela Companies ](https://blog.vomela.com/hubfs/logo-on-light.png)](https://www.vomela.com/) Search the The Vomela Companies website - What We Do - first-column - [Product Solutions](https://www.vomela.com/what-we-do/expertise) - [Transportation Graphics](https://www.vomela.com/what-we-do/expertise/fleet-graphics/) - [POP Marketing & Design](https://www.vomela.com/what-we-do/expertise/pop-design/) - [Events & Exhibits](https://www.vomela.com/what-we-do/expertise/event-graphics/) - [Store Décor](https://www.vomela.com/what-we-do/expertise/store-decor/) - [Collateral & Commercial](https://www.vomela.com/what-we-do/expertise/print-digital-collateral/) - [Digital Media](https://www.vomela.com/digital-media/) - 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[Careers](https://www.vomela.com/who-we-are/careers/) - [ESG](https://www.vomela.com/who-we-are/esg/) - Resources - [Blog](https://blog.vomela.com/) - [Downloads](https://www.vomela.com/downloads/) - [Videos](https://www.vomela.com/resources/videos/) - [Let's Talk](https://www.vomela.com/contact/) - - - - - ![](https://blog.vomela.com/hubfs/CVS%20Pharmacy%20Target%20Case%20Study/cvs-target-at-northgate.jpg) # Case Study: The Cure for Signage Conversion Monday , 24 April 2017 | [store decor](https://blog.vomela.com/topic/store-decor), [Retail](https://blog.vomela.com/topic/retail), [Case Study](https://blog.vomela.com/topic/case-study), [resources](https://blog.vomela.com/topic/resources) In late 2015, CVS Health completed the acquisition of Target's 1,672 pharmacy and clinic businesses. The existing store-within-a-store formats needed to be converted to the CVS/pharmacy brand with minimal to no disruption. Pratt Visual Solutions, a Vomela Company, worked closely with the CVS Marketing, Retail Innovation Store Design, and Procurement Departments — as well as Target's Store Environment Team — to define the specific graphic elements for a variety of Target store formats and design. [![Get the Case Study: The Cure for Signage Conversion](https://no-cache.hubspot.com/cta/default/1689179/f6fc075e-fbce-4a2e-a50d-0c6df378972d.png)](https://cta-redirect.hubspot.com/cta/redirect/1689179/f6fc075e-fbce-4a2e-a50d-0c6df378972d) ![CVS-Target3.jpg](https://blog.vomela.com/hs-fs/hubfs/CVS%20Pharmacy%20Target%20Case%20Study/CVS-Target3.jpg?width=1160&height=387&name=CVS-Target3.jpg) During the 6-month conversion process, the team at [Pratt Visual Solutions](http://www.vomela.com/our-companies/) problem-solved all along the way—reacting to quick-turn custom signage requests from the general contractor to solve store-specific anomalies, all while providing turnkey survey, production, and installation services for MinuteClinic privacy window graphics. Our CVS partnership continues to grow. We are currently executing a remodel décor program, implementing the strategic brand into a retail package, and supporting new CVS store décor and windows programs. [![DOWNLOAD THE CASE STUDY HERE](https://no-cache.hubspot.com/cta/default/1689179/7c241b43-83e5-4562-aa00-58728b778765.png)](https://cta-redirect.hubspot.com/cta/redirect/1689179/7c241b43-83e5-4562-aa00-58728b778765) [![CVS-Target.jpg](https://blog.vomela.com/hs-fs/hubfs/CVS%20Pharmacy%20Target%20Case%20Study/CVS-Target.jpg?width=1160&height=387&name=CVS-Target.jpg)](https://info.vomelacompanies.com/cvs/pharmacy-in-target-stores-case-study) Apr 24, 2017 | Topics: [store decor](https://blog.vomela.com/topic/store-decor), [Retail](https://blog.vomela.com/topic/retail), [Case Study](https://blog.vomela.com/topic/case-study), [resources](https://blog.vomela.com/topic/resources) Share This, Choose Your Platform! - [Tweet](https://twitter.com/share) ### Related posts [‘VomelaVision’ and the Art of Physical Brand Experiences](https://blog.vomela.com/vomelavision-and-the-art-of-physical-brand-experiences) [Smart, Strategic Gifting for the 2025 Holiday Season](https://blog.vomela.com/smart-strategic-gifting-for-the-2025-holiday-season) [Now is the Time to Add Direct Mail Marketing to Your Retail Holiday Campaign](https://blog.vomela.com/add-direct-mail-marketing-to-your-retail-holiday-campaign) ![super-bowl-lii-halo-Events](https://blog.vomela.com/hs-fs/hubfs/raw_assets/public/The_Vomela_Companies_July2020/images/super-bowl-lii-halo-Events-Exhibits-1.jpg?width=1000&height=667&name=super-bowl-lii-halo-Events-Exhibits-1.jpg) [Get Superior Quality](https://www.vomela.com/contact/) Learn more about our expertise, services, premier materials, and applications. 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