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5 Print Marketing Myths and Why They’re Not True

As one of the oldest marketing methods, print is prone to misconceptions that become widely accepted as truth. Print marketing is also often..

How to Use Triggers in Automated Direct Mail Marketing Campaigns

AI and automation are hot topics in all areas of business these days, and marketing is no different. Because direct mail has such a high response..

Is Print Really Dying?

In 2022, it seems like everything has gone digital. On social media alone, more than 3 billion people globally are active users. Not to mention that..

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Wow Your Audience Before, During, and After Your Event with Clever Branding Opportunities

If you want to plan and implement a winning event marketing strategy, it should all revolve around your audience. Attendee experience is everything,..

Direct Mail and Marketing Automation: Are You On Board Yet?

Direct mail is trending upward in 2022! A recent report on direct marketing shows proof of an upward trend by companies not only in the United..